Traditional Oktoberfest Food Gets a Flavorful Makeover!
9/8/2010
Gordon Biersch Says “Willkommen!” To Autumn with Introduction Of Festbier Lager, German-Themed Seasonal Menu And Sweepstakes
Traditional Oktoberfest Food Gets a Flavorful Makeover with Festbier Steak Tacos, German Kobe Burger and much, much more!
CHATTANOOGA, TENN. (September 7, 2010) – Gordon Biersch Brewery Restaurant is welcoming the changing of the seasons by introducing their Festbier lager and complementing seasonal menu. The new menu, inspired by Germany’s famous Oktoberfest Festival, includes delicious items with German flair that invoke the tastes of autumn. Gordon Biersch is also giving away prizes such as appetizers and entrees throughout the promotion, including a week long getaway for two to the 2011 Oktoberfest Festival in Munich, Germany.
Beginning September 14th, guests at Gordon Biersch can enjoy the new limited-time-only menu, featuring two starters, seven entrees, and one desert, all made-from-scratch. German food fans will be sure to love the Festbier Combo, made up of grilled bratwurst, knackwurst and Hungarian sausages, freshly made-in-house pretzel sticks and Gordon Biersch garlic fries, accompanied by their signature beer mustards.
Executive Chef Bill Heckler gave traditional Oktoberfest fare a Gordon Biersch twist with the addition of the Festbier Steak Tacos. They are comprised of Flat Iron steak marinated in Festbier, grilled to perfection and served with lettuce, a tomato and onion mix and sour cream in a crisp blue corn tortilla, wrapped with a soft flour tortilla with pepper jack cheese. “This year, we had fun taking some popular products and giving them a German twist,” said Heckler. “The dishes included in this menu offer traditional favorites from the Oktoberfest Festival while incorporating the creative approach to bold international flavors Gordon Biersch is known for.”
Other menu items include:
- Housemade Pretzels
- Traditional German Sausage Platter
- Drunken New York Strip
- German Kobe Burger
- Bavarian Chicken
- Jaegerschnitzel
- Pretzel Crusted Norwegian Salmon
- Apple Cinnamon Cobbler
Gordon Biersch guests and Passport members can test their luck by participating in the “It Pays to Play” sweepstakes for a chance to win a free entrée, appetizer, dessert or other prizes, including the Grand Prize trip to the 2011 Oktoberfest Festival in Munich, Germany. To participate, members simply swipe their Passport Rewards card for a chance to instantly win. Guests can sign up for Passport membership in their favorite Gordon Biersch location. The Passport Reward program offers members preferred seating (which moves their name to the top of the waiting list), exclusive offers and the chance to accrue points for exciting rewards, such as gift cards, Brewer’s Dinners and fantasy vacations. Non-Passport members can participate in a weekly drawing by filling out an entry form at any Gordon Biersch location. No purchase is necessary to participate.
Locations nationwide will be hosting tapping parties in celebration of the new limited-time-only menu. The parties are open to the public and attendees can sample Festbier and tasters of the new seasonal menu items. Festbier Lager, the seasonal menu, and the “It Pays to Play” sweepstakes are available from September 14 – October 24. Please contact your local Gordon Biersch for additional details or visit www.gordonbierschrestaurants.com.
The Gordon Biersch Brewery Restaurant Group is based in Chattanooga, TN and currently operates 38 restaurants. The flagship Gordon Biersch brand includes 29 locations in 19 states, as well as licensee operations in numerous airports and Taiwan. Other branded concepts operated by Gordon Biersch Brewery Restaurant Group include Big River Grille & Brewing Works, Bluewater Grille, A1A Ale Works, Seven Bridges Grille, and Ragtime Tavern. Regardless of brand, each operation features fresh, made-from-scratch menu items, freshly brewed beer and a strong service and hospitality culture that illustrates the company’s dedication to providing a unique and exceptional dining experience. The restaurants promote an inviting atmosphere, where attentive and friendly service complement fresh food and extensive beverage offerings.
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Media Contact:
Kelly Wilson
Gordon Biersch Brewery Restaurant Group
423-424-2000
kwilson@gbrestaurants.com